Via Scoop.itBusiness & Sustainability

Compared with the increasingly freighted language of eco, clean, green, etc., the more conventional terms of risk and resiliency are far more recognizable to executive teams busy trying to run profitable enterprises, and (so far) unimpressed by sustainability rhetoric. We have heard again and again from business leaders that they don’t perceive the applicability or value of sustainability (or even understand what the term means), but they are acutely aware that they face increasingly dynamic risks
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